This is absolutely nonsense: Cory Doctorow Issues DMCA Notice and Takedown to BoingBoing Parody Site
Furthermore, Mr. Doctorow and BoingBoing own all rights in and to the registered mark BoingBoing (the “Mark”), which has been in continuous use in interstate commerce since the world-renowned website entitled “BoingBoing” was first published in 2000. BoingBoing is the exclusive licensee of the publishing and merchandising rights to the Mark in connection with the internet and all related collateral products and services (collectively, the “BoingBoing Properties”). As I am sure you are aware, BoingBoing is quite probably the most famous website ever published. Indeed, millions of pageviews of the various posts on the website have taken place since first publication. As a result of this enormous number of pageviews and the attendant publicity, the public associates the Mark and its distinctive logo solely with Cory Doctorow and BoingBoing.